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Academic Bibliography - NUB
Bangabandhu Sheikh Mujibur Rahman and Netaji Subhash Chandra Bose Research Centre
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Marketing management
Kotler, Philip
;
Keller, Kevin Lane
(
Pearson Prentice-Hall
,
2006
)
Marketing management
Kotler, Philip
(
Prentice-Hall
,
2001
)
Marketing management
Kotler, Philip
;
Keller, Kevin Lane
(
Prentice Hall
,
2012
)
Fundamentals of financial management
Brigham, Eugene F.
;
Houston, Joel F.
(
Cengage Learning
,
2009-02-06
)
Fundamentals of financial management
Brigham, Eugene F.
;
Houston, Joel F.
(
Thomson: South-western
,
2007
)
International business: competing in the global marketplace
Hill, Charles W. L.
(
McGraw-Hill Irwin
,
2011
)
International business: competing in the global marketplace
Hill, Charles W. L.
(
McGraw-Hill Irwin
,
2009
)
Strategic management theory: an integrated approach
Hill, Charles W. L.
;
Jones, Gareth R.
(
South-Western Cengage Learning
,
2009-10-14
)
Strategic management: an integrated approach
Hill, Charles W. L.
;
J o n e s, Ga r e t h R .
(
South-Western Cengage Learning
,
2012-02-21
)
Strategic brand management: building, measuring, and managing brand equity
Keller, Kevin Lane
(
Pearson Education Limited
,
2013
)
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Author
Hill, Charles W. L. (4)
Brigham, Eugene F. (3)
Keller, Kevin Lane (3)
Kotler, Philip (3)
Houston, Joel F. (2)
Atkinson, Anthony A. (1)
Christopher, Martin (1)
DeCenzo, David A. (1)
Ehrhardt, Michael C. (1)
Griffin, Ricky W. (1)
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Subject
Management (19)
Finance (3)
Financial Management (3)
Marketing (3)
Competition (2)
International (2)
Marketing-management (2)
Strategic management (2)
Strategies (2)
Accounting (1)
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Date Issued
2010 - 2015 (10)
2001 - 2009 (9)