Abstract:
Most email systems display not only the subject line but also make the first few
words visible too (either directly as in Gmail or indirectly using a preview pane
as in Outlook). It may be useful to use the first words as a means to encourage the
recipient to open your email straight away, rather than delaying reading it or deleting
it forever.
Description:
If you adopt this tactic, then it is a good idea to keep your subject line as short as
possible. If you can include any key words in the first few words, that too will have
a positive influence on the recipient
