Business: Recent submissions

  • ADVANCED ACCOUNTING 
    Beams, Floyd A.; Anthony, Joseph H.; Bettinghaus, Bruce; Smith, Kenneth A. (PEARSON EDUCATION LIMITED, 2000)
    An important feature of the 11 th edition is the continued student orientation, which has been further enhanced with this edition. This 11th edition strives to maintain an interesting and readable text for the students
  • INTERNATIONAL PETROLEUM ACCOUNTING 
    Wright, Charlotte J.; Gallun, Rebecca A. (PennWell Corporation, 2005)
    Changes are constantly occurring in the international oil and gas industry. Currently, accounting practices in the industry are undergoing some of the most significant developments since the 1970s.
  • Understanding Psychology 
    FELDMAN, ROBERT S. (McGraw-Hill Education, 2008)
    Real-time reports quickly identify the concepts that require more attention from individual students— or the entire class. SmartBook™ detects the content a student is most likely to forget and brings it back to improve ...
  • OPERATIONS MANAGEMENT 
    HEIZER, JAY; RENDER, BARRY; MUNSON, CHUCK (PEARSON EDUCATION LIMITED, 2017)
    We rewrote and updated the Bechtel Global Company Profile and added a new section on welldefined projects with the “agile” and “waterfall” approaches. There are two new OM in Action boxes: “Agile Project Management at ...
  • Managerial Accounting 
    Garrison, Ray H.; Noreen, Eric W.; Peter C. Brewer (McGraw-Hill Education, 2011)
    For centuries, the lighthouse has provided guidance and safe passage for sailors. Similarly, Garrison/Noreen/Brewer has successfully guided millions of students through managerial accounting, helping them sail smoothly ...
  • Facebook® Marketing 
    Treadaway, Chris; Smith, Mari (Wiley Publishing, 2010)
    Over the past five years, the social media business has grown from a sleepy, sophomoric way for college kids to communicate to perhaps the future of how people will share information and bring their offline lives online
  • Planning and Management of Meetings, Expositions, Events, and Conventions 
    Fenich, George G. (PEARSON EDUCATION LIMITED, 1998)
    The meetings, expositions, events, and conventions (MEEC, pronounced like geese) industry continues to grow and garner increasing attention from the hospitality industry, colleges and universities,
  • Abnormal Psychology 
    Butcher, James N.; Hooley, Jill M.; Mineka, Susan (PEARSON EDUCATION LIMITED, 2014)
    Abnormal psychology is concerned with understanding the nature, causes, and treatment of mental disorders. The topics and problems within the field of abnormal psychology surround us every day
  • An Introduction to Integrated Marketing Communications 
    Belch, George E.; Belch, Michael A. (The McGraw−Hill, 2003)
    This book is divided into seven major parts. In Part One we examine the role of advertising and promotion in marketing and introduce the concept of integrated marketing communications
  • Database Systems 
    Connolly, Thomas; Begg, Carolyn (PEARSON EDUCATION LIMITED, 1988)
    The methodology in each phase is presented as a series of steps. For the inexperienced designer, it is expected that the steps will be followed in the order described, and guidelines are provided throughout to help with ...
  • Introduction to Operations and Supply Chain Management 
    Bozarth, Cecil C.; Handfield, Robert B. (PEARSON EDUCATION LIMITED, 1988)
    Introduction to Operations and Supply Chain Management,” now includes a link to the Institute for Supply Management’s (ISM) annual salary survey, which breaks down salaries by job position, work experience, and education level
  • Marketing Research 
    Burns, Alvin C.; Veeck, Ann; Bush, Ronald F. (PEARSON EDUCATION LIMITED, 1988)
    We firmly believe that new technologies, principally computer-based innovations, are profoundly changing the practice of marketing research, and while we termed it social media marketing research and mobile marketing research ...
  • FINANCIAL ACCOUNTING 
    Harrison Jr., Walter T.; Horngren, Charles T.; Thomas, C. William (Bill); Tietz, Wendy M.; Suwardy, Themin (PEARSON EDUCATION LIMITED, 2017)
    A scaffolding approach has been implemented in the book and its resources. Chapter content and the endof- chapter material builds from the basic short exercise featuring one basic concept to more advanced problems featuring ...
  • Management Information Systems 
    Laudon, Kenneth C; Laudon, Jane P. (Pearson Education Limited, 1988)
    The management of business fi rms has changed: With new mobile smartphones, high-speed wireless Wi-Fi networks, and tablets, remote salespeople on the road are only seconds away from their managers’ questions and oversight
  • C++ 
    Prata, Stephen (Michael Stephens, 2005)
    Learning C++ is an adventure of discovery, particularly because the language accommodates several programming paradigms, including object-oriented programming, generic programming, and the traditional procedural programming.
  • Artificial Intelligence Illuminated 
    Coppin, Ben (JONES AND BARTLETT PUBLISHERS, 2004)
    This book is intended for students of computer science at the college level, or students of other subjects that cover Artificial Intelligence. It also is intended to be an interesting and relevant introduction to the ...
  • Introduction to Algorithms 
    Cormen, Thomas H.; Leiserson, Charles E.; Rivest, Ronald L.; Stein, Clifford (Massachusetts Institute of Technology, 2009)
    The wide range of topics in this book makes it an excellent handbook on algorithms. Because each chapter is relatively self-contained, you can focus in on the topics that most interest you
  • Introduction to Probability Models 
    Ross, Sheldon M. (Elsevier, 2010)
    Any realistic model of a real-world phenomenon must take into account the possibility of randomness. That is, more often than not, the quantities we are interested in will not be predictable in advance but, rather, will ...
  • FINANCIAL ACCOUNTING 
    Atrill, Peter; McLaney, Eddie (PEARSON EDUCATION LIMITED, 1998)
    The external auditors may have an intimate knowledge of the accounting and payroll systems that are currently in operation and may be well placed to suggest improvements that suit the company’s needs. There may, therefore, ...
  • FUNDAMENTALS OF COMPUTER ALGORITHMS 
    HOROWITZ, ELLIS; SAHNI, SARTAJ (Computer Science Press, 1978)
    If we try to identify those contributions of computer science which will be long lasting, surely one of these will be the refinement of the concept called algorithm. Ever since man invented the idea of a machine which ...

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